The Aman Filter booth at Auto Parts Exhibition 2025 represents an open and independent exhibition design, where architecture simultaneously acts as a brand-defining element, spatial organizer, and guide for visitor experience. Designed and executed by Danak, this 160 sqm, island-type booth was located at the Tehran International Exhibition Center, allowing full visibility and multi-directional engagement. The design focused on creating a cohesive and distinctive spatial structure, with circulation paths, pause points, and product presentation carefully and intentionally organized. With a strong emphasis on spatial branding, execution precision, and addressing both domestic and international audiences, the Aman Filter booth achieved a powerful, clear, and differentiated presence within the Auto Parts exhibition. This project reflects Danak’s architectural approach to exhibition design— where form, function, and brand identity converge into a unified spatial statement.
